Frankly! Is back for its third year running and in some ways is a dedication/showcase to adventurous underground LA label, Not Not Fun. Within the Powerhouse tonight, were acrobats, Katie Noonan, a play and even a wedding! Not fitting into the norm in any situation, the musical talent tonight really does shine through with strong glimmers of originality and is in its purest form, a nod to real pop music.
Starting the festival was Japanese experimentalist Ytamo, who performs electronic based pop which draws inspiration from noise, ambient and classic pop and is delivered in a truly unique way. The only problem being that this small little Japanese girl was subject to some of the major problems that Frankly experienced this year. The first being that the sound was so quiet that anyone could hold a comfortable conversation whilst standing next to the PA and the other being the extremely short set lengths. Starting at 6:15, she is rushed off stage by 6:30 and with the style of building upon atmosphere and laying sound does not allow any room for experimentation.
With the majority of attendees sitting on the floor at the front of the stage so everyone could see, it was rather respectful and something that Frankly has brought every year. Japan pop continues with Tokyo based Folktronica artist, Miko. Backed by counterpart Celer, she was very shy on stage and completely inaudible when she addressed the crowd or the constant requests present for more holdback level. Still, her guitar playing did the talking, with loops and processing manipulating the original signal sent to Celer, whom of which reigned supreme over a large mixing desk. The harmonies and sonic width could be heard throughout her set but more notably on tracks like Seahouse, which when coupled with the extreme colours of tonight’s lighting make it an overall enjoyable experience, albeit brief.
Locals and Not Not Fun label signees Blank Realm took to the stage as the first 'band' of the evening. The four piece were in their regular fine form despite further sound issues as they launder through their mix of Ambient art/kraut rock. Their music is a mix between the traditional method of guitar playing mixed with huge effects and manipulations as tracks like the reverb drenched Full Moon Door proved to be a highlight in a set that rivalled the length of the set up time
Coming out of Melbourne, The Twerps were a stand out band on this bill with their blend of alternative rock takes elements from fifties diner music, run it though reverb and have just out and out good song writing. Tonight marking their first trip to Brisbane, the four piece played off each other well and provided an appropriate atmosphere for their tunes to flourish on stage. Dance Alone has that typical blues method of a woman running off with another man tale behind its lyrics and was a treat on stage with vocalist Marty providing a slacker like image over a Roy Orbison type of cool. This was another great set that got cut short and the absence and lack of opportunity for this band to showcase a wider display of their talent was a shame with the short sharp burst of tracks such as She Didn't Know unable to fit on a crammed set list. Despite being a more obvious design flaw than a car with no seat belts, the band made it work and proved to be a highlight of the night and hopes for a hastily return visit warranted.
Fellow Melbournian Evelyn Morris aka Pikelet took to the stage next sporting a twerps t-shirt and full band in tow as they launched into her blend of psychedelic pop. While once again another band suffering from technical issues, Pikelet's set felt a little limited and in comparison to the bands earlier on the bill, the group had in some ways played it safe with their song choices and limited amount of improvisation. Evelyn's voice however sounded as wonderful as on record with the long reverb and delay extensions working perfectly underneath pop nuggets such as Weakest Link.
Iowa's Wet Hair had the stage covered in mixing desks, various synths and effects as they brought their electronic reverb laden tape music show to one of the largest crowds of the night. Shawn Reid's vocals were buried within the mix as on the recordings as his lower register reverb musings acted more as an instrument or a sonic extension within their music and performance. Wet Hair's simple looped synth lines at times got too similar between tracks but their experimentation with effects and noise under and over each songs main line were the real attraction and the duo help bring Frankly back from mediocrity.
One of the big draw cards among the crowd to this year’s festival was Not Not Fun stars LA Vampires and unfortunately their set does not live up to the hype as the group seemed tired and uninspired on stage and once again, sound issues plagued their set. Vocalist Amanda Brown was the only member on stage with any enthusiasm but still fell short in many ways from the magic they deliver on record. The dark atmosphere of the set does work well with the lighting and created a mood, but due to the lack of interest from the crowd and the band, the set winds up being a fairly average affair.
With most of the other functions in the building coming to a close, the sound dramatically increased for Japanese experimentalist Oorutaichi which also led to the best set of the night. With only a few synths and mixing desks on stage Oorutaichi had the crowd captivated to the levels that equalled the whole festival combined as he bounded about the stage and won everyone over with general charm and likeability. His voice was dramatically altered through vocoders and octave pedals and the crowd really just sat back and watched in amazement through the high level of experimentation and all round talent. While having none of the fabled 'real' instruments, the experience feels unique and the overall fun of tracks such as Futurelina proved this Japanese talent is worthy of praise of the likes of Boredoms front man Yamantaka Eye among others. Truly a highlight set and one that should have lasted much longer.
Closing the night is Angel Eyes whom in comparison to Oorutaichi before was rather boring and lifeless as the one man electronic project saw over the half the audience culled off and the other half dull and listless as he got through a set of reverb drenched synth pop reminiscent of John Maus and a voice almost identical to the man. Finishing very awkwardly to one intoxicated patron’s “woo”, it was rather a shame that he was billed so late and could have benefited through an earlier set.
With Frankly this year having nowhere near as many draw cards of years past, ticket sales and the overall quality of the festival suffered due to at times poor organisation and a mundane atmosphere. Most of the bands involved tonight tried their best and while some succeeded, others didn't. With major sound issues throughout the night, it is hard to believe that only last year the ear blistering Fabulous Diamonds and Xiu Xiu played the festival to which it would have been impossible for one to talk comfortably during the set and even clearly hear what was happening at the back of the arena. While giving a platform for these experimental bands that normally would not have one, Frankly needs to sit down and merge the new and exciting elements with what this years festival had and merge them with what made the festival a success in the past.